Enablement Manifesto
Hey Kailash, How have you been?
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sales enablement
enablement
open-source
day
one
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market positioning
new deck in a week!
day
7
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market poisitioning
new deck in a week!
day
weeks
week
month
reach conviction!
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where to start
how to start
why to start
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knowledge management market
2,32,000 Cr per year spent
“ training,learning,coaching ”
a
day
enablement market
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knowledge workers
a
journey
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why?
a
day
we met
“enlightening society”
Doug Englebert
revolutionzed interaction with computer
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father of mouse
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(the same mouse Steve Jobs saw in Xerox)*
a
mission
solve ever increasing problems world facing!
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collective intelligence
augmenting human intellect
how?
steve
mac os
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human-tool system
B2B organisation?
a
day
before 1700
17th Century
day
a
# industrial revolution
# innovation
division of labour
# unequal wealth distribution
a latter half of
# mechanization of Industrial Revolution
# software design mirriored division of labour
“business process evolved without collaboration”
# managers decison making easy
Century
20th
operations
support
product
training
HR
finance
sales & marketing
customer
successs
1999
a day
Salesforce CRM
# Pitfall of one size fits all
operations
support
product
training
HR
finance
sales & marketing
customer
successs
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Fear of Decison Making
family
communities
B2B org
What to do is,
What to do is,
What to do
Vs
How to do
Volatile
“Living together”
Simple
“Going to temple”
Highly Complex
“Staying Married”
Complicated
“Marry in Temple”
How to do is,
How to do is,
Frequecny of
problem occuring
Vs
Impact of
the problem creates
- low user adoption
- poor customer service
- Low Employee Engagement
- high customer churn
- inefficent sales process
- employee onboarding
- Employee Turnover
- Difficulty in Hiring:
- Technical Debt
- High Operational Cost
- Operational Inefficiencie
- Supply Chain Issues:
- product market fit
- locating past data
- Lack of Scalability
- data security risks
- mis-communications
- Lack of Innovation
- Regulatory Compliance
- version control issues
- Ineffective Leadership
# Automation bias
#fear
#confusion
#insecurity
#fustration
#pressure
spending on,
Knowledge Management Market
INR 2 Lakh Crore
knowledge management softwares
# curse on software
# negative externalities
# SaaS tool
max
imbalaced
organisation
min
max
operations
support
product
training
HR
finance
sales & marketing
customer
successs
imbalaced
organisation
min
max
max
max
imbalaced
organisation
min
max
A human tool system
Enablement
Extending natural ability of a humans to solve complex problem by giving the capability to harness collective intelliegence.
Capability Infrastructure
“Human-Tool System”
aka
OS
e
Convergence
&
Cogntive ergonomics
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High Quality Decsion making
Innovation(new-normal)
Enhance nth order thinking
Connected community
FEAR OF DECISION MAKING
ZERO INNOVATION
FAMILY
COMMUNITY
TEACHING
LEARNING
operations
support
product
management
HR
finance
sales & marketing
customer
successs
product
finance
customer
successs
product
finance
customer
successs
Navaneeth KT
Tech/Growth
Designer
Navaneeth
AI/Growth
Designer
Jaiden John
Product & Community Designer
Rahul
Platform
Designer
Sajeer B
Suparana J
Engineering
Designer
enablement
os